Sep 24, 2026
Getting multiple offers on a home doesn't begin when the first offer arrives. It begins with creating demand.
ASHEVILLE, NC, September 24, 2026 -- For Jason Brodsky, Founder of Owners Only Real Estate and a longtime Asheville and Western North Carolina real estate professional, selling a home is about more than putting it on the MLS. It's about positioning the property in front of the right buyers and giving them a compelling reason to act.

When qualified buyers see a property, understand its value, and become genuinely interested, something important can happen: competition.
That philosophy drives Owners Only Real Estate.
Rather than treating a listing as a transaction, Jason and his team focus on preparation, positioning, exposure, buyer demand, and negotiation.
Create a Market Around the Home
After becoming licensed in 2007, Jason entered real estate just before the 2008 crash. He noticed that even during a buyer's market, certain homes still sold quickly and attracted multiple offers.
That shaped his philosophy: the overall market doesn't have to be a seller's market for an individual property to generate strong demand.
The right preparation, pricing, presentation, exposure, and negotiation can help create a competitive environment around a home.
Maximum Exposure Starts Before Negotiation
Owners Only combines traditional and digital marketing to generate meaningful buyer attention, including:
The goal isn't simply impressions. It's generating interest, showings, and demand. While multiple offers can never be guaranteed, a coordinated strategy can maximize a seller's opportunity based on price, condition, location, and buyer demand.
102% Results: Protecting Seller Equity
According to 2025 local MLS statistics cited by Owners Only Real Estate, the average area REALTOR® secured approximately 97% of asking price, while Owners Only averaged approximately 102%.
Owners Only also reports:
Strong results require more than setting a high price. They involve understanding competing inventory, preparing the property, highlighting its advantages, reaching buyers effectively, monitoring market response, and adjusting when necessary.
Make the Right Buyers Want It
A home doesn't create competition simply because it's listed. It needs to stand out from the other properties buyers are considering.
A downtown Asheville home may require a different strategy than a mountain-view property in Weaverville, just as a luxury Biltmore Forest home differs from a Hendersonville property.
Owners Only highlights features that can appeal to specific buyer groups, including:
One-Level Living
Homes With Views
City & Walkable Homes
Homes With Pools
Homes With Guest Houses
Homes With No HOA Fees
The goal isn't to make everyone want the home. It's to make enough of the right buyers want it at the same time.
Expired Listings Need a Relaunch
When a property doesn't sell, simply putting it back on the MLS may not change the outcome.
Owners Only first evaluates why the property didn't sell, including:
Preparation may include staging, decluttering, lighting, paint, curb appeal, repairs, professional photography, and addressing buyer objections.
The philosophy is simple: Your Home Doesn't Need Another Listing. It Needs a Relaunch.
Explore Jason Brodsky's Western NC Expired Listing Strategy
FSBO Sellers: Finding a Buyer Isn't the Whole Equation
Owners Only also works with Western North Carolina homeowners considering or transitioning from For Sale By Owner (FSBO).
Selling independently involves much more than finding a buyer. Sellers must manage pricing, preparation, photography, marketing, showings, buyer qualification, offers, negotiations, inspections, appraisals, contracts, deadlines, and closing.
One of the biggest questions remains:
How do you create competition?
Owners Only focuses on professional presentation and broad, relevant exposure while positioning the property to compete against other homes buyers are considering.
Explore Owners Only's FSBO Seller Resources
Divorce Real Estate Requires Professional, Neutral Representation
A divorce-related home sale can involve two owners, different priorities, complicated communication, and difficult decisions involving repairs, pricing, showings, offers, equity, possession, and timing.
Jason and Owners Only focus on keeping the real estate process professional and centered on the property, the market, and the parties' agreed-upon objectives.
That can include:
The property needs a strategy, and both parties need clear, professional communication throughout the transaction.
Explore Owners Only's Divorce Real Estate Services
Serving Asheville & Western North Carolina
Owners Only Real Estate serves sellers throughout Western North Carolina, including:
Asheville | Biltmore Lake | Biltmore Park | The Cliffs in Arden | The Ramble at Biltmore Forest | Biltmore Forest | Weaverville | Hendersonville | Waynesville | Surrounding Western NC Communities
Jason understands that Western North Carolina isn't one uniform housing market. Buyer expectations, competition, pricing, property features, and marketing opportunities can change significantly between communities and neighborhoods.
Your home is anything but average.
A Seller-Focused Strategy for Every Situation
An expired listing, FSBO property, divorce-related sale, and traditional listing all have different challenges. But they share one need: strategy.
An expired seller needs to understand what should change. A FSBO seller needs to determine how to maximize exposure and manage the transaction. A divorcing homeowner needs a structured, professional process. Every seller needs a plan for competing with the other properties available to buyers.
Jason's approach centers on identifying obstacles, preparing the property, positioning it correctly, generating exposure, creating demand, and negotiating from the strongest position possible.
Western North Carolina Seller Expertise
Jason Brodsky has worked full-time in real estate since 2007 and built Owners Only Real Estate around seller advocacy, strategic advice, professional marketing, and negotiation.
His reported experience includes:
Whether you're selling in Asheville, Biltmore Forest, Arden, Weaverville, Hendersonville, Waynesville, or elsewhere in Western North Carolina, simply listing the property isn't enough.
The goal is to get the home seen by the right buyers, communicate its value, create meaningful demand, and give the seller a stronger opportunity to negotiate.
Don't just put your home on the market. Create a market for it.
Owners Only Real Estate
Expired & Withdrawn Listings
Divorce Real Estate Services
FSBO Seller Services
Visit their website and email at: [email protected]
Contact Info:
Name: Jason Brodsky
Email: Send Email
Organization: Owners Only Real Estate
Website: https://ownersonlyre.com/
Release ID: 89204251
In case of detection of errors, concerns, or irregularities in the content provided in this press release, or if there is a need for a press release takedown, we strongly encourage you to reach out promptly by contacting [email protected] (it is important to note that this email is the authorized channel for such matters, sending multiple emails to multiple addresses does not necessarily help expedite your request). Our efficient team will be at your disposal for immediate assistance within 8 hours – resolving identified issues diligently or guiding you through the removal process. We take great pride in delivering reliable and precise information to our valued readers.
As the 2026 US midterm elections draw near, Minnesota Democratic congresswoman Ilhan Omar has found herself embroiled in renewed controversy over her immigration history and past marriage to Ahmed Nur Said Elmi. Elmi has long been alleged to be her brother, although the Somali-born legislator has denied such claims, which remain unproven. However, in 2016, the FBI and the Department of Homeland Security found some evidence suggesting the marriage may have been fraudulent, The New York Times...
The defamation suit focused on an article about a birthday note to Jeffrey Epstein. It was the president’s second attempt to claim the publication had acted with actual malice.
A war room. A global conference call. A founder who live-posted about the largest crypto heist in history. Inside a frantic 24 hours at the world’s biggest crypto exchange.
"'Growing old together.' It's hard to deteriorate physically while watching your best friend suffer the same fate." View Entire Post ›
Big law firms, legal tech vendors, and in-house legal departments at companies like Microsoft and Nvidia are all hiring legal engineers, a new position for lawyers with A.I. skills.
When the travel agency China Highlights organises bus trips for foreign tourists to iconic sights across China, the company says one last-minute request keeps cropping up again and again. “Can we visit a farm?” The question has become so common that guides now organise farm tours lasting a day or two for groups as they drive back from scenic spots such as Huangshan and Zhangjiajie, according to company CEO Steven Zhao. The tourists often wanted to meet the farmers, have lunch in their...
Sometimes, through no fault of their own, good films slip through the cracks. They fall out of fashion, are misunderstood by critics or are poorly distributed, and it can take the passage of time – or a miracle – to bring them back into the light. So it is with Nancy Kelly’s 1991 period piece Thousand Pieces of Gold, adapted from Ruthanne Lum McCunn’s 1981 novel and starring Rosalind Chao from The Joy Luck Club. The film is a sincere, authentic-feeling drama based on the incredible true story of...
The Anguilla Tourist Board sponsored the opening general session at Virtuoso On Tour Latin America for the first time, presenting the island’s luxury travel experiences to more than 300 travel professionals. The presentation, delivered during the Oct. 27-29 event, supported the tourist board’s push to diversify Anguilla’s source markets and elevate its visibility among luxury travel advisors in Latin America.
Because stiff necks, freezing airplane cabins, and sore feet have no business ruining your vacation. View Entire Post ›
Informa Markets today announced that The Festival of Connoisseurs (TFOC) will make its debut in Hong Kong from 4 to 6 November 2026 at AsiaWorld-Expo, as the first international flagship exhibition supported by Government funding. As announced in this year’s Policy Address and the Budget, the Government has earmarked HK$100 million to attract large-scale international exhibitions with new elements to Hong Kong, with a view to developing Hong Kong into the first-choice platform for showcasing Mainland and international brands.
Virtuoso, the leading global network renowned for luxury and experiential travel, is uniquely positioned to identify the trends influencing how, where and why people will venture in the year ahead. The Virtuoso Luxe Report: United Kingdom & Ireland once again taps the collective knowledge of the network’s esteemed travel agency members and their teams of professional travel advisors to reveal what’s next for the region’s savviest globetrotters. Japan unseats Greece as the most requested international destination, and Thailand makes its top five debut, giving Asia a stronger foothold among established European favourites.
Japan continues to attract British travellers seeking alternatives to Europe’s crowded ski slopes and Hoshino Resorts is spotlighting some of the country’s most rewarding winter destinations for the 2026/27 ski season – from the legendary powder snow of Hokkaido to the lesser-known mountains of Tohoku, where the new KAI Zao has recently opened. Unlike many ski holidays centred solely around the slopes, a winter trip to Japan can combine mountain adventure with hot spring bathing, regional gastronomy, ancient traditions and cultural discovery.
YOUR NEWS, OUR NETWORK.
Do you have Great News you want to tell the world?
Be it updates about your business or your community, you can make sure that it’s heard by submitting your story to our network reaching hundreds of news sites across 6 verticals.