South Beach Towel Emerges as an Independent Apparel Brand Post the Pandemic

Miami Gardens, Florida Feb 2, 2021 (Issuewire.com) - Zero Se7en's South Beach Towel is a woman founded company that employs mostly women to make and manufacture their product line.

The company, much like other small-scale businesses was immensely impacted by the onset of one of the world's greatest health crises. This strengthened its foundation to keep their business afloat. South Beach Towel is a manufacturer of 100% custom made to order apparel. Before COVID disrupted the workflow of the world, the company was expanding exponentially as he continues to further implement new equipment, investing in production technology, and hiring more people. However, their business saw a significant drop in sales in the early spring months of 2020. They lost many of their B2B customers as the world was entering a new time in history, lockdown.

The company has been working with various entrepreneurs and had manufactured on behalf of many brands. Their support them in their journey towards success gave them further exposure in the relevant market. After the collaboration success, they decided to invest in infrastructure, improve their technical skills, and shoulder the responsibility of manufacturing their products for online selling. They aimed to implement their technical knowledge that they had developed over the years and change the course of South Beach Towel into a success story. It would have been the very first time that they were going to design, manufacture and market a product under their brand name.

The plan also made sense if they controlled their supply chain and manufacturing in the backdrop of a world under lockdown. Their products were limited to a few variations and they had complete control of the creation and distribution. The crisis led to the emergence of South Beach Towel as a company and a brand as they look forward to a restored world post the devastation of the coronavirus. The spirit of the adventurer will never cease to exist as America gets ready to emerge yet again.

 South Beach Towel designed a product that is the perfect travel companion, earth-friendly, super-compact for life on the go and is guaranteed to last, thus leaving a minimum carbon footprint. The company believes in giving back and is committed to giving back to both community outreach initiatives and ocean conservation. They are committed to matching a 1 for 1 charitable contribution to programs that support women entrepreneurship and marine conservation. To know more about their journey and product line, visit their website at https://southbeachtowel.com/.

Media Contact

Margie Chavez

press@southbeachtowel.com

http://southbeachtowel.com

Source :Southbeachtowel

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