The Incentive Group CEO Doug Press Presented Innovation Spotlight at B2B Online

The Incentive Group CEO, Doug Press, presented B2B Online attendees with best practices, proven results, and financial justification in support of the utilization of a B2B Customer Loyalty program to accelerate B2Be-commerce performance.

White Plains, United States - November 28, 2018 /PressCable/ —

The Incentive Group, a full service Loyalty Agency specializing in B2B, was a leading sponsor of B2B Online in Miami this month. This conference is where leading Manufacturers and Distributors share and learn about new innovative tactics to bring their customers the best online experience. Attendees learn from industry professionals how to successfully build their B2B eCommerce businesses and optimize their profitability.

The Incentive Group CEO, Doug Press, presented the Innovation Spotlight session on Day 1: “Elevating B2B eCommerce Performance through Loyalty!” Attendees were presented with best practices, proven results, and financial justification in support of the utilization of a B2B Customer Loyalty program to accelerate B2Be-commerce performance.

“Our clients seek tools to optimize their unique B2B e-commerce challenges and have found that the engaging and motivational strategies we provide contribute to increased adoption, AOV, repeat purchases, cross sell, upsell, referral, and retention,” said Doug. “Layering on an exciting Loyalty Program to a B2B Digital Marketing strategy is like adding Rocket Fuel… accelerating results while also engendering deeper, more pervasive customer loyalty.’

Doug has over 30 years of experience working on the client (former Computer Industry CMO) and agency sides of B2B marketing. Over the years Doug has led his team to create B2B Loyalty Programs for major companies including Coca-Cola, NEC, Samsung and many others. Competitive advantage is delivered to clients through The Incentive Group’s inGauge loyalty platform, engendering a robust Digital Dialogue with customers, driving eCommerce and Omnichannel revenue, margin and ROI results.

The Incentive Group specializes in B2B customer loyalty, channel incentive and employee engagement programs. They provide a full suite of services encompassing every aspect of loyalty program design, administration and fulfillment. From turnkey program development down to 1099 issuance, they eliminate the burden on their customers by doing all the heavy lifting. Their Reward Headquarters team curates the client’s custom catalog from an impressive collection of brand name merchandise and travel rewards, along with reloadable debit cards and delights all participants through the customer service hotline. Services also include Data Capture & Reporting, Quiz & Survey creation, Optimization through performance analysis, CMS/LMS platform integration and fostering an ongoing, bi-directional customer conversation, yielding invaluable insights.

With over 30 years of history proving superior results to clients across the spectrum of size and industry, they’ve developed a track record of meeting and exceeding client goals. Coupled with their company’s objective of leading technology and loyalty trends, they proactively deliver best practices every single time.

Contact Info:
Name: Courtney Mancini
Email: Send Email
Organization: The Incentive Group, Inc.
Address: 399 Knollwood Road, White Plains, NY 10603, United States
Phone: +1-914-948-0904

For more information, please visit http://www.incentivegroup.com

Source: PressCable

Release ID: 452033

More News From walkthebiz.com

23 states sue Trump to keep California's auto emission rules

Sep 21, 2019

SACRAMENTO, Calif. — California and 22 other states sued Friday to stop the Trump administration from revoking the authority of the nation's most populous state to set emission standards for cars and trucks. California Attorney General Xavier Becerra sued the National Highway Traffic Safety Administration a day after it issued a regulation designed to pre-empt the state's authority to set its own rules for how much pollution can come from cars and trucks. Becerra, a Democrat, said two other courts have already upheld California's emission standards. "The Oval Office is really not a place for on-the-job training. President Trump should...

Japanese officials cautious on prospects for US trade deal

Sep 21, 2019

TOKYO — Officials in Japan appeared wary over the prospects for a trade deal with the U.S. after President Donald Trump said he was prepared to sign a pact soon. Japan's chief government spokesman, Yoshihide Suga, said Tuesday that the two sides are still finalizing details after reaching a basic agreement in late August on trade in farm products, digital trade and other industries. Suga said Trump and Prime Minister Shinzo Abe are considering signing a deal in late September when they attend the U.N. General Assembly in New York. "We are accelerating the work that still remains," he said....

Egypt's el-Sissi dismisses corruption allegations

Sep 21, 2019

CAIRO — Egypt's president on Saturday dismissed corruption allegations made by a businessman-in- exile about the country's military as "sheer lies and defamation." In viral social media videos posted over the past week, the entrepreneur alleged large-scale misuse of public funds in the building of luxurious hotels, presidential palaces and a tomb for President Abdel-Fattah el-Sissi's mother who died in 2014. "I've built presidential palaces and I will continue to do so," el-Sissi, a general-turned-president, said in televised comments. "I am building a new country. ... All of this is not mine. It's Egypt's." El-Sissi was responding to claims by...

Paris sees biggest transport strike in decade over pensions

Sep 21, 2019

PARIS — The biggest strike to hit Paris public transport since 2007 created major traffic jams Friday, disrupting tourists' plans and forcing commuters to work from home or find alternative ways to reach the office. French unions were protesting plans for sweeping pension changes by President Emmanuel Macron's government that aim to create a universal pension system, instead of having different pension rules for different jobs. Critics say that will do away with some transport workers' right to retire early. The fight against the pension changes now includes plans for pilots, nurses and lawyers to strike and protest Monday. Paris...

US, China exchange goodwill gesture ahead of trade talks

Sep 21, 2019

WASHINGTON — The United States and China traded conciliatory gestures, raising hopes they can deescalate a standoff over trade that has shaken financial markets and cast gloom over the global economy. In Beijing, China's Commerce Ministry said Thursday that Chinese importers are asking U.S. suppliers for prices of soybeans, pork and other farm goods. It's a sign they might step up purchases of American agricultural products, a possible goodwill gesture ahead of talks next month aimed at ending the tariff war. The statement from China followed President Donald Trump's decision Wednesday to postpone a planned tariff hike on Chinese imports...

Walk The Biz welcomes all casual and easygoing readers who seeks to digest business travel to international trade policy to starting in the transportation & shipping industry.

Contact us: sales@walkthebiz.com

Subscribe to our newsletter now!

Name:

Email: